TrailheaDX – Why You Should Attend The Real Salesforce ‘Developer’ Conference!

First things first, I’ve been attending & speaking at Dreamforce every year since 2012! And with each passing year, it keeps getting busier for me – I had a packed schedule for Dreamforce 2016 and fun presenting at Developer & Admin Theatres. I’m proud of that track record, and I relish and look forward to this annual extravaganza each year, yet I’m still a developer at heart who loves getting his hands dirty and yearns for more technical & hands-on sessions.

While Dreamforce has it’s share of beginner, intermediate & advanced developer sessions, the audience is a mix of developers, admins, business users, CXOs and lots more. In that sense, Dreamforce is NOT a pure developer conference. In that sense, I’ve alway felt a void in the Salesforce event ecosystem and it’s no surprise that a couple of years back, I compared my experiences at Dreamforce vs. WWDC .

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